At Everything Elderly, we’re reimagining what it means to age in India. With over 149 million seniors and counting, we believe it’s time for our elders to be seen, heard, and celebrated — not sidelined.
We are not a healthcare brand. We are not just another content platform. We are a movement towards joyful, meaningful, and connected ageing.
Rooted in empathy and powered by innovation, Everything Elderly creates engaging experiences across digital and physical formats — from our culturally-relevant activity books to easy-to-use gamified tools — all designed with the emotional, mental, and social well-being of elders in mind.
Our mission is to bring daily moments of laughter, learning, and love into the lives of senior citizens and their caregivers.
Our vision is an India where every elder lives with dignity, purpose, and connection, regardless of age, tech skills, or geography.
We are just getting started — and the best stories are yet to come.
With over 18 years of experience in Learning & Development across agriculture, social impact, and startup ecosystems, Yogini Karpe brings a unique blend of compassion, creativity, and strategy to her mission.
A graduate in Agriculture and a postgraduate in Social Work, Yogini’s journey has always centered on uplifting underserved communities — from farmers to field leaders. But it was a deeply personal experience with aging in her own family that sparked Everything Elderly.
She saw the gaps — the loneliness, the cognitive decline, the lack of meaningful engagement for seniors — and decided to do something about it. What started as a question — “Why don’t we design joy for elders?” — soon became a powerful vision.
Today, Yogini leads Everything Elderly with heart and hustle, building India’s first joyful ageing platform focused on trust, empathy, and innovation.
“We’re not just solving problems of ageing. We’re designing experiences that celebrate it.”
At the heart of Everything Elderly is a simple, radical idea:
Ageing should feel like living, not fading.
We’re here to replace isolation with interaction, boredom with curiosity, and routine with purpose. Every product, every idea is shaped with empathy — because growing older in India deserves better stories.
We’re not just building a platform — we’re shaping a movement.
From living rooms to old-age homes, we see untapped joy, wisdom, and potential waiting to be reawakened. With families, caregivers, and changemakers by our side, we’re laying the foundation for a more dignified, joyful, and tech-inclusive ageing experience across India.
Absolutely! We are actively seeking to partner with elder care homes, wellness centers, and community groups. If you would like to explore how our offerings can enhance the lives of your residents, we would be delighted to connect.